Well, let's talk about it! Natural and Organic Skin Care!
Global Growth of the Natural Organic Beauty Market
I soooo love this news. The natural organic beauty market is a force to be reckoned with. It is expected by the Grand View Research Report, that the natural organic beauty market is expect to hit $25 billion by 2025. Consumers are driving the growth of natural, organic skin beauty care. Whether you are saying green beauty, organic, natural, or clean beauty. The growth of the natural organic beauty are being recognized by major companies like L'Oreal, The Body Shop, and Estée Lauder. They have taken notice and have launched their natural organic line of products. This is global news as North America is leading the way in the growth of natural organic beauty products. Not too far behind is Europe, Asia, China, India and other major markets such as Africa as well.
Consumers have become more health conscious and are taking a more holistic approach to what products they use on a daily basis. Consumers are changing products in their home as well. With natural organic beauty products on the rise, right behind that is hair care, home care, and even pet foods. Wait, of course our foods. We are more aware with synthetic ingredients and chemicals being questioned for affecting our health. Consumers want to make sure that what they are using will not affect their skin, their hair, or cause any health issues such as cancer and/or have a negative reaction, irritation to synthetic ingredients. We are taking care of ourselves more than ever. Educating, reading labels, looking up the ingredients and the way it may effects us as consumers. Now, it's up to the individual to take time to look, read, educate themselves and determine what's good for them or not.
Major Retailers, Online Markets and Social Media
Major retailers like Wal-Mart, Target and local grocery chains have now added natural organic beauty products in their stores. Target started featuring natural organic beauty products in their stores a few years ago and many small businesses went global because of it. Many other retailers started taking notice. Of course, let's not forget about Whole Foods. Known for their whole goods, this was one of the first places I started seeing natural organic beauty products being displayed and demonstrated and was very intrigued to start using them and switching out my synthetic products.
Thanks to social media, consumers can find the products they are looking for when it comes to natural organic products. Online retailers, companies are using this platform to help the consumers to have access to these beauty product line. With small business owners launching their natural organic beauty products, they get to interact, display, demonstrate their products and let you know what's in them. Instagram is one biggest platforms beauty entrepreneurs are taking advantage of this to use to promote their product line. You get to see their products being made live or even using IGTV. This is wonderful for the beauty entrepreneurs around the world. Whether you are looking for all natural organic soap, cleanser, make up remover, facial oil for trouble skin to your favorite facial mask, you will find a natural organic line on Instagram, on the internet PERIOD!
I am excited about this news as I am one who is investing, learning, and will be sharing more about natural, organic, and holistic products. The ingredients that affects us and those the heal. This is a great movement. An holistic approach towards care for ourselves inside and out. Let's continue to educate and push the eco-friendly, green beauty, clean beauty growth into the marketplace. :)
Here's to more Natural Organic Growth!
Health Living and Skin Care
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